Will Ball Corporation's aluminum cups really replace plastic cups?

September 16, 2019 | Case Study

Consumers are opting for environmentally conscious products with better end-of-life disposal, ease of use, and cost efficiency. With increasing awareness of the negative environmental effects of incumbent materials, there is a preference for sustainable options and eco-friendly products, leading to significant innovation to update single-use plastics for food and beverages. As part of this trend, Ball Corporation announced that it plans to replace plastic cups used in public venues with recyclable single-use aluminum cups. Ball claims these cups could be recycled infinitely and contribute to a circular economy.

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