We recently spoke at the SAP Startup Focus on Augmented Reality (AR) in Palo Alto, California. The SAP Startup Focus program provides expertise and software to 3,000 startups in fields ranging from consumer products to military, utilities, and energy. At the event, four AR startups pitched to a pane...
This research is archived and therefore no longer available. For further assistance please contact your Customer Success Manager or email ClientEngagementTeam@luxresearchinc.com. Thank you!
News Commentary | January 28, 2021
Magic Leap raised more than $2 billion from many prominent investors, including Google, on the promise of delivering an immersive and unimaginable future. Transforming the pitch deck to hardware and business solutions turned out unimaginably difficult too. After major restructuring, the company ... Not part of subscription
News Commentary | January 27, 2021
Location‑based AR experiences open the door for unlimited advertisement opportunities. This is why Apple, Facebook, Snapchat, and other consumer electronics manufacturers and social platforms compete for AR market share, which takes two key enablers: AR hardware and AR maps. Constructing a 3D ... Not part of subscription
News Commentary | June 14, 2021
On its latest iOS 15 product reveal, Apple announced that it will enable on‑device processing for its voice assistant Siri on select devices, meaning that users' requests to Siri will be processed locally instead of in the cloud. This will be useful in three ways: Users' requests will be processed ... Not part of subscription