NEWS COMMENTARY

Another monumental moment in plant proteins: Impossible Foods raises $300 million Series E round

Published:
May 14, 2019
Coverage:
Emerging Ecosystems in Agrifood and Health More...
Activities:
Investment
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by Thomas Hayes
Very important

The spotlight that has been shined on plant proteins the past few weeks just got brighter. With this round, Impossible Foods has now raised more than $700 million and is said to be valued at $2 billion. The round will help continue market expansion of its flagship product, the Impossible Burger, that is now sold in more than 7,000 restaurant locations. The company did hint at future plans of commercializing plant-based dairy products, but our question is, will Impossible Foods innovate around its flagship product? Given the diverse mix of proteins that will make up the future of meat, it should be working in the direction of hybrid plant-and-cell-based burger products, as well as laying the groundwork for a fully cell-based burger product.

For the original news article, click here .


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