NEWS COMMENTARY

Personal care brands' role in prevention of coronavirus

Published:
May 20, 2020
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Unilever recently published new patents detailing an emulsion coating technology for its personal care and cosmetic products that acts as a film to prevent external pollutants (including microorganisms) from lingering on a person's skin. Dow Personal Care has been developing similar technology for a while, but such innovations could be attractive to consumers amid the coronavirus pandemic as preventative measures. While details of the technology are unclear, clients should move quickly to develop or secure access to their own technology options in this field and watch for the reception of any initial product launches.

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