Evonik's materials-informatics-based formulation assistant Coatino launches

July 22, 2020
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Drawing on Evonik's experience in coating tech and data from ongoing high-throughput experimentation, the machine learning-driven algorithm recommends combinations of additives like pigments, defoamers, and dispersants to achieve desired properties in a coating formulation. The assistant is free to access, so Evonik is likely planning to use it to build customer relationships, provide easier access to its own products, and build up its own data lake further with customer inputs. While how well this particular effort succeeds in driving commerical results remains to be seen, clients should expect such digital sales platforms to play a more critical role in the industry in the future and move quickly to build their own capabilities.    

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