Bacardi to PHAse out conventional plastics with Danimer Scientific partnership

October 26, 2020
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Bacardi is not the first alcohol brand trying to find more sustainable packaging solutions for its spirits. It is, however, the first to target polyhydroxyalkanoates (PHAs). The company plans to have its 100% biopolymer bottles on shelves by 2023, which will replace 3,000 tons of conventional plastic every year. PHAs are higher-cost than incumbent plastics and are not accepted in current recycling streams, but Bacardi is prioritizing fossil-free carbon inputs and is betting that the demand for plastic alternatives and ability to market new materials outweigh such drawbacks. For a truly circular solution, however, Bacardi must work with partners to ensure its bottles have a more favorable end-of-life.

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