Identifying Wearable Start-ups Ripe for Successful Partnership

December 18, 2015 | State of the Market Report

As Fitbit and Pebble have demonstrated, start-ups are a critical part of the wearables ecosystem, but it is difficult to filter through the hype of each company and determine which will become the next success story. At Lux, we have an established and quantitative framework for determining which factors predict future success: a company’s partnerships, barriers to growth, management team, momentum, and Lux Take. As start-ups that stand out on all of these metrics are likely to be successful on their own, companies that score favorably on some metrics but negatively on others are more interesting for partnership – if engagement with a client can bring up the missing pieces, they have a much higher probability for success. In this report, we identify the nine wearable companies that are not yet success stories but make good partnership candidates from the companies we profiled in 2015, and analyze how clients can profit from fixing these companies’ current limitations.

Coverage Areas

  • Consumer Choices in Food, Health, and Wellness
  • Consumer IoT
  • Digital Transformation

Table of Contents

  • Title page
  • Landscape: Start-ups are a critical part of the wearables ecosystem, but many will fail
  • Methodology: Finding the right wearable partners
  • Analysis: Engaging with attractive engagement targets

Lead Analyst

Tony Sun
Analyst

Contributors

Jonathan Melnick, Ph.D.
Milos Todorovic

About Lux Research

Lux Research is a leading provider of tech-enabled research and advisory solutions, helping clients drive growth through technology innovation. A pioneer in the research industry, Lux uniquely combines technical expertise and business insights with a proprietary intelligence platform, using advanced analytics and data science to surface true leading indicators. With quality data derived from primary research, fact-based analysis, and opinions that challenge traditional thinking, Lux clients are empowered to make more informed decisions today to ensure future success.

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