Chemical and material companies face difficult market conditions, with apparent lack of truly disruptive new materials that could create big new growth opportunities. Prolific M&A activity in the space suggests many are playing not to lose, resorting to cost reductions from economies of scale over bets on true tech innovation. Nonetheless, recent advances in 3D printing and synthetic biology have caught the attention of Silicon Valley investors, while other technologies like materials informatics and part design software show momentous innovation activity. The benefits of such innovations at the intersection of materials science and digitalization are clear, but successful investment and commercialization strategies less so. This presentation will discuss how innovation data can help identify the right technologies, and what the right strategies are to succeed.
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