Unplugging the Hype around Electric Vehicles

September 21, 2009 | State of the Market Report

Coverage Areas

  • Owning the Energy Transition
  • The Future of Mobility

Table of Contents

  • Executive Summary
  • Landscape
    As every major automaker plans to release a PHEV or EV in the next few years, lithium-ion battery makers increase capacity, and cell prices will drop, albeit more slowly than before.
  • Analysis
    HEVs will succeed in all scenarios, while PHEVs and EVs will vary greatly by region, with gas prices and multi-level government subsidies dictating if and where these vehicles will succeed.
  • Outlook
  • Endnotes

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