Small Batteries, Big Sales: The Unlikely Winners in the Electric Vehicle Market

March 30, 2011 | State of the Market Report

As the first wave of electric vehicles have landed in the hands of consumers, the growing electric vehicle market holds as much promise as it does peril. To help businesses, investors, and policy makers avoid mismatched expectations, we have forecast the markets for the energy storage technologies used in electrified vehicles, including batteries, supercapacitors, and fuel cells. We find that the overall market for storage technologies will grow into a $30 billion market by 2016, fueled mostly by sales of lower profile e-bikes and micro-hybrids, while plug-in electric vehicle sales depend heavily on oil prices.

Coverage Areas

  • Energy Storage
  • Owning the Energy Transition
  • The Future of Mobility

Table of Contents

  • Executive Summary
  • Landscape
    The electric vehicle market will catalyze the growth of emerging technologies, but matching expectations with opportunities is crucial to success.
  • Analysis
    Micro-hybrids steal the spotlight for passenger vehicles, while e-bikes lead strong growth for the overall electric vehicle market.
  • Outlook
  • Endnotes

Lead Analyst

Kevin See, Ph.D.
Vice President, Research


About Lux Research

Lux Research is a leading provider of tech-enabled research and advisory solutions, helping clients drive growth through technology innovation. A pioneer in the research industry, Lux uniquely combines technical expertise and business insights with a proprietary intelligence platform, using advanced analytics and data science to surface true leading indicators. With quality data derived from primary research, fact-based analysis, and opinions that challenge traditional thinking, Lux clients are empowered to make more informed decisions today to ensure future success.

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