Finding the End of the Tunnel for OLED Lighting

June 23, 2011 | State of the Market Report

Organic light-emitting diode (OLED) lighting has received much attention due to the potential of the technology for unique designs and cheap devices. However, the current state of OLED lighting – with high cost, modest effiency, and poor lifetimes – is far from realizing that potential. We explored OLED lighting to identify the technical challenges that exist, and where development is needed. From this analysis, we forecast a price decrease from $18/lm today to $0.71/lm on glass and $0.18/lm on flexible substrates in 2020. Despite this dramatic price improvement, OLED will continue to lag other lighting technologies on price, and therefore will only command a $58 million 2020 market share with this price drop. New applications that take advantage of OLED’s unique properties – such as flexibility and transparency – while absorbing a high price are required for initial OLED growth, and OLED will remain a minor player in lighting until such applications are uncovered.

Coverage Areas

  • Digital Transformation
  • Electronic User Interfaces

Table of Contents

  • Executive Summary
  • Landscape
    OLED lighting has some attractive properties, but the technology is too immature to capitalize on them now. Market opportunities will be limited without a uniquely suited application.
  • Analysis
    OLED lighting needs to solve several technical challenges; despite its unique properties, high price will limit it to modest adoption, creating a market of just $58 million in 2020.
  • Outlook

Lead Analyst

Jonathan Melnick, Ph.D.
Director, Research

Contributors

Michael Holman, Ph.D.

About Lux Research

Lux Research is a leading provider of tech-enabled research and advisory solutions, helping clients drive growth through technology innovation. A pioneer in the research industry, Lux uniquely combines technical expertise and business insights with a proprietary intelligence platform, using advanced analytics and data science to surface true leading indicators. With quality data derived from primary research, fact-based analysis, and opinions that challenge traditional thinking, Lux clients are empowered to make more informed decisions today to ensure future success.

Already a Lux Client?

Sign In

Interested in Learning More?

Contact us to learn the benefits of becoming a Lux member.

Or call us now

For North America (Boston Headquarters)
+1 (617) 502-5300

For EMEA (Amsterdam)
+31 20 280 7900

For APAC (Singapore)
+65 6592-6978