Digital Biomarkers

Biomarkers that are developed from data that are analyzed using advanced analytics and artificial intelligence (AI) to extract previously invisible insights.

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While digital biomarkers are still in a nascent stage, they do offer a convenient and relatively painless way to track vital signs and other physiological parameters and should be monitored by clients across industry groups such as consumer packaged goods (CPG), consumer electronics, and healthcare. Specific areas to focus on are on-arm sensors to combo with smartwatches, or smartwatch ...

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Lux Research is a leading provider of tech-enabled research and advisory solutions, helping clients drive growth through technology innovation. A pioneer in the research industry, Lux uniquely combines technical expertise and business insights with a proprietary intelligence platform, using advanced analytics and data science to surface true leading indicators. With quality data derived from primary research, fact-based analysis, and opinions that challenge traditional thinking, Lux clients are empowered to make more informed decisions today to ensure future success.

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