Lux Research members can download this webinar.
Traditionally marketed towards the consumer, augmented reality (AR) is seeing rising traction in a number of new arenas, from manufacturing to mobility to healthcare and beyond. This transition of a decades-old dormant technology turned rising star has many companies asking, “How can we benefit from AR?” – and rightfully so, as the technology has already demonstrated impressive ROI in a number of use cases. In a space cluttered with hype and vaporware, the key to enhancing your products and processes with AR is first understanding where and how to apply the technology.
This webinar will: